Hailed as one of the fathers of Saturday morning television, Lou Scheimer was the co-founder of Filmation Studios, which for over 25 years provided animated excitement for TV and film. 

Always at the forefront, Scheimer's company created the first DC cartoons with Superman, Batman, and Aquaman, ruled the song charts with The Archies, kept Trekkie hope alive with the Emmy-winning Star Trek: The Animated Series, taught morals with Fat Albert and the Cosby Kids, and swung into high adventure with Tarzan, The Lone Ranger, and Zorro.  

Forays into live-action included Shazam! and The Secrets of Isis, plus ground-breaking special effects work on Jason of Star Command and others. And in the 1980s, Filmation single-handedly caused the syndication explosion with He-Man and the Masters of the Universe and its successors.  

Now, Lou Scheimer tells the entire story, including how his father decked Adolf Hitler, memories of the comics of the Golden Age, schooling with Andy Warhol, and what it meant to lead the last all-American animation company through nearly thirty years of innovation and fun! 

Profusely illustrated with photos, model sheets, storyboards, presentation art, looks at rare and unproduced series, and more — plus stories from top animation insiders about Scheimer and Filmation's past — this book will show the Filmation Generation the story behind the stories!